Ultimate List Of eLearning Statistics for 2022

With the pandemic, the education landscape went through a major revolution and is still in a constant state of evolution. Online learning became the latest trend in the academic field, and the e-Learning industry swiftly gained motion.

The eLearning industry, which is growing at an extremely fast pace, is predicted to reach $320 billion dollars by 2025.

Technology today is helping millions of people receive education through the internet. 

All types of educational structures, whether it be school-aged, higher learning, or institutional, have stepped up and adapted to the new requirements of the learning environment.

With our list of essential eLearning statistics, understand and analyze the trends in the eLearning field and see how the future looks for this upcoming industry!

List Of 100 eLearning Statistics For 2022 To Keep In Mind!

Discover the 100 most essential online learning statistics from the most credible sources. Let’s get right into it!

#1. Global E-Learning Industry Statistics

1. The Market Analysis of the E-Learning industry is globally manifesting a comprehensive growth rate of 7.6%

As per research by Docebo, the global comprehensive growth rate of E-Learning is 7.6%. The topmost growth rate is Asia at 17.3%, followed by Eastern Europe at 16.9%, Africa at 15.2%, and lastly Latin America at 14.6%. So, overall globally the eLearning market is expanding tremendously. 

Source – Docebo

2.  Global E-Learning Market Dynamics Show 14.6% CAGR forecasted for the years 2022-2028 

The E-learning market globally is noticing tremendous growth over the years. The former insights are shown for the years 2016 – 2019 whereas projected aims are delivered for FY 2020 to FY 2026. The CAGR forecasted for the years 2022-2028 is 14.6% also market value is estimated at $144Billion in 2019 and forecasted at $374.3 Billion in 2026. 

Source – FactsandFactors

FactsandFactors

3. The evaluation forecast of the e-learning industry was valued at US$253.3 Billion in 2021.

The worldwide e-learning market reached a monetary worth of US$ 253.3 Billion in 2021. Looking forward, it anticipates the market to reach US$ 521.8 Billion by 2027, showing a CAGR of 9.9% from 2022 to 2027. 

Source – Research and Markets

4. A massive expansion is forecasted in upcoming years quoted at USD 197.64 Billion.

Over the forecasted period, 2020-2030, the E-learning education market will grow at a rate of USD 197.64 Billion at a CAGR of 22.7%. And the major key contributing players are 

• Lynda.com (US)
• Tata interactive systems (India)
• Mcgraw-hill education (US)
• Blackboard inc. (US)
• Aptara inc. (US)

Source – Market Research Future.

5.  Highest anticipated in APAC Region at 17.70%

A major growth in the E-learning market has been anticipated from the most populated APAC region. The growth rate is predicted around 17.70% in the projected period. This might be achieved through numerous middle-income groups in developing nations like India, a recommended market for vendors.

Source – AriztonAdvisory&Intelligence

6. A remarkable industry growth rate of 900% observed since 2000.

Since 2000, the e-learning industry has grown by over 900%. In spite of this, it appears that it has not reached its peak yet since it is expected to triple by 2025. A highly upward rise is noticed in the coming years. 

Source – Research.com

7. The world’s online learning industry has witnessed an increase in revenue by 20% in the Asian market.

A high upsurge has provided a great advantage and benefited the Asian market, the largest consumer which has seen an increase in revenue of 20% annually through online learning. 

Source – Embibe

8. A cumulative estimate of the eLearning industry in China is forecasted to be around 105.7 Billion by 2026.

By 2026, the e-learning USA market is anticipated to reach $90 billion, while the China market is forecasted to hit $105.7 billion with a CAGR of 12.2% owing to several efforts done to introduce digitized content in the academic sector.

Source – Reportlinker

9. E-Learning Market Compounds Annual growth rate of around 20% CAGR from 2022 to 2028.

The CAGR analysis of the major contributors in the industry growing from $315 Billion in 2021 and this is expected to be around $1 Trillion in 2028. This boost is possible due to rising penetration of the telecom & broadband sector and quadrupling the number of global internet users. 

Source – Global Market Insights

Global Market Insights

10. eLearning global market players will witness an increase in the annual growth rate by 30%.

Some of the fastest-growing global markets like Thailand, India, China, and the Philippines are growing at a rate of 30% per year and shining their mark in the eLearning industry. Disruptive technologies like Virtual Reality (VR) and Augmented Reality (AR) are further filling up the game of learning. 

Source – News 18

11. Knowledge has directly converted into revenue for 42% of US companies.

According to the studies it is highlighted attaining and the emergence of the E-learning industry  has resulted in an increase in income for 42% of US organizations. 

Source – eLearning Industry

12.  In the Global E-learning market, online learning technology is the most preferred form and has witnessed tremendous growth.

A drastic increase can be observed from the below analysis in terms of e-learning market size in different market segments. A comparison between 2019 and 2026 is shown below. – 

Source – GlobalMarketInsights

Fact 12

13. A significant 40% of the global E-Learning market is held by North America.

In 2018, North America accounted for a sizable 40% of the global eLearning market and is anticipated to maintain an important chunk of the international eLearning industry share by 2025.

Source – GM Insights

14. The international online learning market has surpassed $315 Billion in 2021 and is expected to grow multifold.

With a rise in the number of users on the internet across the globe, the E-Learning market outperformed USD 315 billion in 2021 and is anticipated to see a 20% CAGR from 2022 to 2028. 

Source – GlobalMarketInsights

15. The UK online learning market growth rate will accelerate at 15% CAGR.

The e-learning market in the UK is anticipated to nurture USD 9.94 billion from 2020 to 2025. Besides, the advancement of the market will stimulate a CAGR of 15.05% amid the estimated period. 

Source – CisionPRNewswire  

16. Middle East Online Education & Elearning Industry Is Climbing North With Each Passing Year 

The Middle East E-Learning market is rapidly growing. In 2013, the annual revenue was $443 M and was forecasted at 560.7M in 2016, according to the research. But today, the market has outperformed, and several government initiatives and significant investments have been made to expand the corporate sectors, making online learning one of the fastest-growing markets in the UAE region. 

Source – Market Watch And Docebo 

17. The e-Learning Market In Japan & Canada is emerging at 7.6% and 8.6%, respectively.

Dynamic growth has been observed in the developing regions of the E-learning market. Amongst the remarkable geographical markets, Japan and Canada are forecasted to grow at 7.6% and 8.6%, respectively. 

Source – Reportlinker

18. Africa’s E-learning market will be valued at 1536 million in 2020.

The African e-learning market has achieved around USD 1536 million in 2020. The industry is anticipated to develop at a CAGR of 36.5% between 2021 and 2026 to reach around USD 10,917 million by 2026. The key trends in this market include virtual, augmented, and mixed reality technologies.

Africa eLearning Market

The major products responsible for over 50% of growth are packaged content and the key industries are K-12 Sector, Post-Secondary, Corporate, and Government Learning.

Source – EMR

19. GCC e-learning market growth at 13% CAGR in 2015 – 2020.

The emerging digitalization has expedited the market growth in the country. The GCC E-learning market saw growth at a CAGR of around 13% from 2015 to 2020. The IMARC group anticipates the market to proceed with its vigorous development from 2021 to 2026.

Source – imarc

20. European E-Learning Market to grow by 28.36 Billion.

The e-learning market share in Europe is anticipated to rise by USD 28.36 billion from 2020 to 2024, and the market’s development force will expand at a CAGR of 13%.

Technavio

Source – Technavio

#2. Online Course and MOOC Statistics

1. MOOC market analysis with future growth across the globe.

According to the studies, MOOC is forecasted to rise in the projected period from 2020 to 2027 across the globe. MOOC growth is articulated on basic components. 

Mooc Global Market

The majority of the demand for innovative and improved education has raised the growth rate in countries.

Source – DataBridgeMarketResearch

2. MOOC is forecasted to attain USD 63,049.14 by 2027.

Massive open online guides (MOOCs) marketplace is anticipated to gain market growth in the forecast duration of 2020 to 2027. Data Bridge market scrutiny analyses that the marketplace is developing with a CAGR of 36.2% within the forecast length of 2020 to 2027 expected to attain USD 63,049.14 million with the aid of 2027.

Source –  DataBridgeMarketResearch

3. The global MOOC market will soon reach a 16.7% CAGR with US$ 31.3 Billion by 2030.

Prominent improvements have been initiated at regular intervals to increase growth trends in the industry. The massive open online course (MOOC) market claimed a 4% share of the worldwide e-learning showcase in 2021.

Source – FutureMarketInsights

FutureMarketInsights

4. The market size and potential development in the MOOC market are estimated at a growth rate of 40.1%.

The MOOC market considers components (platform and services), courses, client sort, and region for assessing the market estimate and development potential over sections. The market is estimated to grow at a CAGR of 40.1%, as explained in the infographic below:

Source – Marketsandmarkets

5. 45% market share is held by North America in the MOOC Market.

The presence of ed-tech companies is intensifying the growth in the region. North America is anticipated to have a greater than 45% market share in the forthcoming assessment years.

Source – Fact.MR

6. Top MOOC providers offer a wide range of courses across the globe.

The top-notch course providers gained record-breaking registrations of new users in April 2019. Around 25% to 30% of the users were registered after the pandemic. Also, Coursera received massive new learners and 35 million enlistments between mid-march and July 2019. 

Source – Classcentral

Classcentral

7. The reduction in the rate of completion of courses is 3.13%

3.13% of MOOC members completed their courses in 2017/18, down from 6% in 2014/15.

Source – Forbes 

8. Courses opted in a non-maternal language are around 45%.

Approximately 45% of the participants opt for courses in non-maternal language, providing that this type of education is becoming increasingly popular in the international market.

Source – intechopen

9. MOOC is supported by 65% of faculty members

37% of faculty said that they backed Massive Online Open Courses and several open educational resources.

Source –Statista

10.  MOOC providers were extensively profited by attracting new learners.

With over one-third (1/3^rd) of learners joining MOOCs in 2020, the pandemic has caused considerable growth for these platforms.

Source –  Classcentral

11. MOOC was a career builder for 72% of respondents.

Of respondents who completed individual MOOCs in 2015, 72% said they had obtained career benefits and 61% had gained educational benefits.

Source – HarvardBusinessReview

12. The Achievement rate is not more than 13% in the UK for MOOCs.

It has been observed that the accomplishment rate is not more than 13% in the UK for MOOCs. There have been various reasons observed such as lack of digital skills and time, course difficulty, bad experiences, etc.

Source – ResearchGate

13. In MOOC courses the highest number of participants were from America [49%], then from Europe[31%], followed by South America, Asia & Africa.

It has often been observed that people from developed regions tend to opt for additional educational courses. Usually, they enroll to upgrade from basic ones, for the development of their knowledge, in which America, Europe, and South America play a vital role.

Source – Intechopen

14. 900 universities launched 13500 MOOC courses across the globe. 

Around the world, there have been over 13500 MOOCs launched or announced by over 900 universities as of 2019. Also, a further 19.7% of business courses were added. 

Source – Research.com

15. Among MOOC users, 44% have Postgraduate Degrees while 79% have  bachelor’s degrees. 

The majority of users joining MOOCs already have one degree. Approximately, 79% of the MOOC users have a Bachelor’s degree, whereas other users with postgraduate degrees are 44%.

Whereas learners from educated and princely nations enlist in and complete MOOCs at a generally high rate, in less favored countries, fewer learners enlist in MOOCs and indeed less complete their courses.

Source – ElearningInside

16. The online learning market globally anticipated an 8% CAGR.

In 2019, the large online learning Market was worth just under $200 billion and is anticipated to develop over a CAGR of 8% between 2020 and 2025. The present growth situation clearly denotes the evolution of the online learning market. 

Source – Thinkimpact

17. Growth from 2016 to 2021 in terms of new registered learners and enrollments is tremendous. 

A higher growth trend is observed in Online Courses, there has been a high amount of new learners and a drastic increase in the number of enrollments by 32% leading to 189 Million.

Source – World Economic Forum

WorldEconomicForum

18. The new online courses initiated by the Top industry providers, percentage hike of new courses.

Earlier MOOC courses were generated by universities thus declining the dependency on the courses that are now being generated by the companies.

Percentage of new non-university courses

Source – ClassCentral

19. Effective design survey of online courses uncovers amazing facts.

85% of respondents stated the course was efficient or extremely efficient in assembling their professional purposes and 89% of respondents stated the course was efficient and extremely adequate in preparing to make changes in their practice.

Source – SpringerLink

20. Competitive research on Primary respondents in the MOOC Market.

#3. Corporate E-Learning Statistics

1. 90% Of Corporations Rely On E-learning, Compared To Only 4% In 1995

In this decade, the business sector is going to be the driving force for online learning. Because more than 90% of corporations use online courses to teach their employees, compared to just 4% in 1995.    

Source – KPMG, LinkedIn

2. About 75% Of Employers Report That They Rely On Online Training.

More than 75% of employers reported that they rely on online courses to outperform themselves. They learn tools and do training online to learn new things and be better in their jobs.

Source – Future Learn

3. Shell Used Online Learning And Saved Over $200 million

One of the largest companies in the world of oil, Shell has used e-learning to reduce the cost of hefty training programs by 90% and saved over $200 million. The courses delivered more than 12,000 virtual lessons in total.

Source –  Computer Weekly

4. 94% Of Employees Are Likely To Stay If Their Companies Will Prioritize Their Career

Today’s employees are concerned about their personal development. They are willing to stay in corporations that are willing to prioritize their career and invest in employee development.

Source – LinkedIn

5. In 2025, The Market For Massive Open Online Courses Will Is Worth $25.33 billion

According to the report from Zion Market Research, the market for open online courses has been predicted to reach $25.33 billion in the year 2025.

Source: Zion Market Research

6. 72% of organizations worldwide are interested in e-learning

Around 72% of organizations across the globe state that e-learning provides them with a competitive advantage and helps them train their employees from the comfort of their homes and offices. 

Source – LinkedIn

7. A noteworthy improvement in training has been observed, which positively impacts retention rates.

With e-learning retention rates can increase between 25% to 60%, earlier being 8% to 10%. The positive impact is due to having easy access to learning patterns or training.

Source – The Research Institute of America

8. 41.7% of global Fortune 500 Companies depend on technology for training their employees.

Companies of all capacities, big and small, are increasing the use of online learning.

Source- eLearningIndustry

9. IMB saved almost $200 million after switching to e-learning training methods

By using the online training technique IMB saved approximately $200 million in training employees.

Source- Washington Post

10. If companies spend 1 dollar on e-learning methods, they can increase 30% productivity 

Implementation of eLearning methods helps companies get back around $30 in higher productivity for each dollar spent.

Source- Forbes

11. Companies with comprehensive training programs online have 200% higher revenue per employee

Studies show that online training programs benefit the companies by almost 200% higher revenue per employee.

Source- Forbes

12. Learning through e-learning requires 40% to 60% less employee time than learning in a traditional classroom setting

According to a Brandon-Hall Study, it was found that eLearning decreases earning time by 40% to 60% for employees.

Source- Brandon-Hall Group

13. eLearning has a direct impact on retention rates and it reduces it by 25% to 60%, while retention rates of face-to-face training are 8% to 10%

The Research Institute of America recorded the fact that eLearning has a significant impact on retention rates. It has been seen that it can increase the retention rate from 8% to 10% in physical training to 25% to 60% in online training.

Source- UBC

14. The U.S. Government bought self-paced eLearning products worth $2.59 billion

Reports show that the US government has bought almost $2.6 billion worth of eLearning products.

Source- a3Logics

15. Actively engaged workforces deliver 2.6 times the earnings-per-share of their unengaged counterparts

Earnings of actively engaged employees is almost 2.6 times the earnings of the unengaged employees’

Source- Gallup

16. Comprehensive training programs lead to a Higher Revenue of almost 218% per employee

Online training programs increase the revenue of all employees by almost 218% each.

Source-  LinkedIn

17. 77% of U.S. companies used eLearning in 2017

According to the reports, 77% of companies in the US used online learning in 2017.

Source- DesigningDigitally

18. 67% of organizations offer online learning through mobile phones

Almost 67% of all organizations provide eLearning through mobile phones for their employees.

Source- Research.com, eric.ed.gov

19. Through eLearning, organizations can achieve an 18% boost in employee engagement

Online learning can also help boost employee engagement by about 18%.

Source- Learning.LinkedIn

20. In some large organizations, up to 60% of total training costs are attributed to traveling costs.

Almost 60% of the total training cost is taken up by travel expenses in some larger organizations. 

Source- Brandon-Hill Study

#4. Online Academia Education Statistics

1. 43% Of College Students From The US Report That Elearning Is Helpful For Homeworks

From a recent study published by Statista, almost 40% of college students found eLearning to be very helpful for their education. Students from the United States found digital study technologies extremely helpful for doing homework and completing assignments.

Source- Statista

2. Women Are Much More Likely To Enroll In Distance Learning

Studies from the National Center Of Educational Statistics show that women have a greater chance of enrolling in distance education. The research shows that 17% of women choose distance learning compared to 13% of men.

Source- NCES

3. 56% of US college students used laptops in the classroom during a typical week

From the stereotypical pen and paper, now students have moved to use laptops for their notes and other educational needs. As an easier and more eco-friendly alternative, 56% of college students take a laptop to their lectures and a shocking 51% take their Tablets.

Source- Statista

4. The Most Popular Learning Management System Provider in North America Is BlackBoard

Data shows that BlackBoard is the most used LMS app in North America. BlackBoard also comes at the top in terms of market shares of LMS companies in both the United States and Canada combined.

Source- PCMag

5. The biggest barrier to the increase in the use of educational tech in classrooms was the lack of training for teachers

41% of teachers from the United States stated that the lack of training was the reason for the slow increase in the use of educational tech in their classrooms. Especially the older teachers who are not trained in using educational technology had to face difficulties.

Source- Statista

6. 36% Of College Students Agree That eLearning makes Managing Their Course Schedules 

In a statistic from Statista, almost 36% of college students stated that eLearning was helpful in managing their course schedule. 3 out of all 10 college students use eLearning apps to organize their classes and keep track of their classes.

Source- Statista

7. 50% Of Students Participated in eLearning in the year 2021

Around 50% of all students globally took part in online learning in 2021 as stated by WeForum. Since the pandemic eLearning has made a big presence for itself in the school curricula. Most of the students in the US already used it in some form or way.

Source- WeForum

8. Online Courses Have a 72% Completion Rate

A study from EdTechMagazine shows a completion rate of 72% for an online course in a community college. The completion rate was found to be 76% in face-to-face learning. 

Source- EdTech Magazine

9. Online Course Increase Retention Of Students By Up To 5 Times 

eLearning can increase the rate of retention of students by almost 5 times, as stated by UTEP Connect. Online courses could cause higher student retention rates than in-person classes. Students have also been found to complete 5 times as much work in an hour with online classes as compared with stereotypical in-person classes.

Source- UTEP Connect

10. Almost 80% of US college students say that digital learning technology helped them get better grades

The 24/7 availability feature of eLearning helped college students clear their doubts outside of class hours helping them get better grades. 81% of US college students think that online learning helped them improve their grades immensely. 

Source- McGraw-Hill

11. 49% Of Students Worldwide Stated In The Preceding 12 Months they Had participated in An Online Course.

Reports from Statista show that 49% of students had taken an online course in the last 12 months globally. 

Source- Statista

12. Producing and providing eLearning Consumes 90% Less Energy And Produces 85% Fewer Co2 Emissions per student

Britain’s Open University stated through a study that a decrease in energy and co2 emission is observed by providing online courses to students. 

Source- Britain’s Open University Study

13. 33% of post-secondary school administrators continue to offer remote and online courses even after their campuses have reopened completely

The pandemic revolutionized education and most post-secondary schools started providing online classes. But now after the worst of the pandemic has hopefully passed and the campuses have opened again, 33% of the post-secondary school administrators decided to continue with remote and online classes.

Source- OECD

14. Canvas, with 36.7% of institutions using it in 2020, had the largest LMS (learner management system) market share in the US

Among the various LMS available in the market, Canvas had the largest LMS market share in the United States. Almost 36.7% of institutions used Canvas in 2020.

Source-FortuneBusiness, PhilOnEdTech

PhilonedTech

15. 41% of students in 2020 believed that the quality of their college-level online learning experience was far advanced from that of physical classroom learning

In 2020, most of the students had to adapt to the new online learning environment. While some struggled, almost 41% of the college students felt that the quality of education was better in the online environment than in physical classes.

Source- Ed.Gov

16. Almost 20% of online students globally are enrolled in ten of the largest educational institutions in the world

20% of all online students globally are enrolled in the 10 largest educational institutions in the world. Students globally have taken to joining online education institutions in the face of the pandemic to get quality education.

Source- EdSurge

17. Among the 46.4% of undergraduate students taking entirely online degrees, 17% are studying Business, 16.1% are studying Computer Science and 13% took up Health.

Among the 46.4% of undergraduate students enrolled in online educational institutes, business studies are studied by almost 17% of them. Computer science and health education are taken up by 16.1% and 13% respectively.

Source- NCES

18. The percentage of undergraduate students taking one or more online classes has risen from 15.6% in 2004 to 43.1% in 2016

In 2004 only 15.6% of undergraduates were enrolled in one or more online classes. The number increased to an incredible 43.1% in 2016 with the rise in the popularity of technology and the internet.

Source- NCES

19. Around 3 million students are now studying higher education completely online

With more than three million students completely choosing online higher education, the online education market has a $20 billion market. The value is likely to continue the steady growth with the advancement of technology.

Source- EdSurge

20. Almost 50% of all nursing and criminal justice students pursue their master’s degrees either fully or partly online

Apart from undergraduate courses, postgraduate courses like masters can also be completed online. Online completion of master’s is very popular among nursing and criminal justice students, as more than half of them opt for an online course.

Source- EdSurge

#5 Online Learning Statistics for Course Creators

1. Augmented Reality and Virtual Reality are the two of the main technologies that are set to be key contributors to e-learning.

Augmented Reality and Virtual Reality are two of the most pivotal innovators of the industry during this decade and are set to be key contributors to e-learning. 

Source – Research & Markets

2. According to Sell Courses Online, the cost of creating a course ranges from $140 to $10,770.

According to Sell Courses Online, the price of creating the courses depends on several factors, such as design, module number, and certification.

Source – sellcoursesonline

3. eLearningIndustry states that Udemy is the most popular eLearning platform.

According to Elearningindustry, Udemy is the most popular eLearning platform with over 20,000 content creators and 12 million students.

Source – elearningindustry

4. Teachable Is the Second Most Popular eLearning Platform

Teachable is the second most popular eLearning Platform. The eLearning industry states that it has more than 3 million students, 7500 instructors, and 20000 courses and the numbers are growing rapidly.

Source – elearningindustry

5. Tata Interactive Systems Is The Most Popular Course Platform in India

Glassdoor revealed that Tata Interactive Systems is the most popular course platform in India. Additionally, Classteacher Learning Systems and Tata Interactive Systems are India’s two most popular online course platforms.

Source – Glassdoor

6. COVID-19 had a big impact on course creators.

Thinkific has seen a 200% increase in online courses being created on its platform. Online training is skyrocketing across every industry – from solopreneurs teaching guitar fundamentals, to business coaching, and fitness training.

Source – Techcouver

7. 40% of the most popular courses belong to the categories that are easy to monetize – like business and technology.

Class Central in its 2020 report revealed that 20.4% of course creators focus on the business category while 19.3% of course creators focus on technology while creating a course.

Source – Class Central

Course Distribution

8. Kajabi has furnished over 40,000-course creators in 120 countries and has made over $2.5 billion in sales.

According to the company, it has gained an average of around $62.5 cumulatively. It says that it has empowered over 40,000 knowledge entrepreneurs in 120 countries who serve 60 million students.

Source- Kajabi

9.  53% of course creators require 3 months or longer to create their courses.

According to the Course Method survey, the majority of course creators reported that they were able to create their course in 1 month (18%) and 3 months (18%).

Source –Course Method

Course Method

10. The creation and launching of online courses consume 90% less energy than in-person training.

According to the Open University in the United Kingdom, online courses consume 90% less energy and release 85% less CO2 per student than in-person coaching.

Source – elearningindustry

11. Users are more likely to complete paid courses than free ones.

According to University of Michigan research, it was found that the engagement and course completion statistics are much better for paid users who receive a certificate upon completing the course. The study provides new ways of understanding how content creators may want to design course milestones and schedule the payment of course fees.

Source – University of Michigan

12. 57% of course creators measure the success of their course based on student satisfaction.

As per the survey from Mirasee, student enrollment and income were reported as the primary measure of course success by 23% and 21% of creators, respectively. 

Source – Mirasee

13. 17% of individual creators are running a membership site against 73% who are offering a standalone course.

According to the survey from Course Method, 73% of those respective creators interviewed during the study provided courses, followed by 17% who offered memberships, and 10% offered courses with coaching.

Source –Course Method

14.  67% of top course creators use “Free Courses” as a sales tactic.

Top course creators use Free Courses, Live Events, Free Downloads, Pre-order Waitlists, Targeted Content, and Lead scoring as sale tactics to sell more courses.

Source – Thinkific

15. Studies Reveal The Average Salary for Professional eLearning developers is $79,526.

This statistic shows that learning management systems can be a viable career. An LMS developer’s average salary is almost $20k higher than the national average annual salary.

Source – Glassdoor

16. 58% of top course makers use social media traffic to attract students to their classes.

Course creators use social media to attract students. Social media remains a great place to grow your followers, and creators use it to attract students to their courses. 

Source –Thinkific

17. 48% of the course creators launch their courses using email accounts.

According to the Course Method survey, 48% of the course creators use email to undertake their study, while another 21% utilize a pre-sale before the course is created. After the pre-sale, they make the course live with those who enroll. Approximately 17% use Facebook and 14% use other social media to help launch their course.

Source –Course Method

18. 54% of U.S. adults believe they have a great business idea that they would like to pitch to investors.

According to Thinkific, 60% of U.S. adults already have a side hustle or are thinking of launching one, and 54% of U.S. adults believe they have a great business idea that they would like to pitch to investors.

Source –Thinkific

19. 43% of individual course creators entered the industry because they already had a related coaching or service business.

According to the Course Method survey, 43% got into online training because they already had a service-related or coaching business and 37% entered the industry because their previous job led to digital training.

Source – Course Method

20. The highest average course price is for the business and marketing industry which is $234.

With businesses constantly investing in market courses for a better chance at success, the course for the business and marketing industry course has an incredibly high average cost of $234.

Source – Thinkific

Parting Notes: Why Is Online Learning The New Normal In The Coming Future?

Now that you are aware and informed about all the different trends and statistics of eLearning, you might want to know why online education is becoming so essential.

Online learning has integrated itself to be a part of our daily life; eLearning is the future for the educational department. It is booming and has a solid user base that pushes it to advance more every day.

Especially with the onslaught of a deadly pandemic, the online education industry played a crucial role in helping students receive a high-quality education from home. With its beneficial and easy-to-access qualities, the students now prefer eLearning rather than the conventional way of learning.

Trends tend to change all the time, but the eLearning industry is here to stay for the long run. Helping both the students and the educators, the eLearning industry has a vast market and the potential to grow more. 

The various statistics we have shown above might help you analyze the eLearning industry and get clear insights to help you stay updated and catch up on the latest news!

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